Bharat Petroleum Corporation Limited (BPCL) organized a high-profile event at Bina, Madhya Pradesh, in 2023, which was graced by the Hon’ble Prime Minister of India.
Expression 360 was entrusted with the responsibility of end-to-end event conceptualization, design, and execution, ensuring that the occasion reflected both the stature of the Prime Minister’s presence and BPCL’s leadership in India’s energy sector.
The Bina event was among the most significant large-format events in BPCL’s calendar, demanding flawless execution, security-sensitive planning, and a world-class stage experience.
The Brief
A grand event with scale, that befitted the presence of the Hon’ble Prime Minister and was a reflection of BPCL’s energy leadership in India.
Our Approach
Expression 360 approached the Bina event as a national-level showcase, balancing protocol, scale, and audience engagement.
The venue was transformed with a grand stage design, thematic installations, and custom-built infrastructure capable of hosting dignitaries, officials, and thousands of attendees. The event featured:
Expression 360 worked in close alignment with BPCL and government authorities, delivering a time-sensitive, security-cleared, and high-impact execution.
Impact
The event was a landmark success, leaving a strong impression at both the national and public levels:
Reputation for Excellence – Reinforced Expression 360’s expertise in handling high-profile national events with precision and creativity.
Project at-a-glance
