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IOCL – Prime Minister’s Event at Barauni 2024: Showcasing India’s Energy Future

An event of national importance, graced by the Hon’ble Prime Minister, highlighting ICL’s pivotal role in India’s energy security.
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Indian Oil Corporation Limited (IOCL) organized a landmark event at Barauni, Bihar, on 28th February 2024, which was graced by the Hon’ble Prime Minister of India.

Expression 360 was entrusted with the responsibility of conceptualizing, designing, and executing the entire event ecosystem, ensuring seamless coordination between IOCL, government agencies, and on-ground stakeholders.

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The event required precision planning, VVIP protocol compliance, and large-scale execution to match the stature of the Prime Minister’s presence and IOCL’s role in India’s energy security.

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The Brief

A grand event showcasing the strides taken by India’s energy sector, particularly IOCL’s role in energy security. A large-scale event that reflected the stature of the Hon’ble Prime Minister.

Our Approach

Expression 360 approached the Barauni event as a national showcase of India’s energy progress, designing the venue as both a grand stage for the Hon’ble Prime Minister and an inclusive space for mass public participation.

The stage and backdrop were developed with advanced technology to highlight IOCL’s strategic projects, while extensive audience infrastructure — including seating, barricading, and comfort facilities — ensured a seamless visitor experience. Large LED screens, thematic panels, and brand-aligned installations created strong visual communication, supported by high-capacity audio-visual systems and live-feed integration for nationwide coverage.

Given the VVIP nature of the event, Expression 360 coordinated closely with SPG and local authorities to meet all security and protocol requirements. On-ground management included ushers, housekeeping teams, technical staff, and crowd coordinators to maintain smooth execution at every level.

Despite tight deadlines and large-scale complexity, the event was delivered with precision, creativity, and flawless execution, reflecting IOCL’s stature in India’s energy sector.

Impact

The event created a powerful impact at both national and public levels:

  • National Visibility – IOCL’s projects were showcased directly to the Hon’ble Prime Minister and broadcasted nationwide.
  • Seamless Execution – Delivered a large-format, high-security event with precision and creativity.
  • Public Engagement – Successfully managed massive turnout while ensuring audience comfort and safety.
  • Media Reach – Widespread coverage across TV, digital, and print amplified IOCL’s leadership in the energy sector.
  • Reinforced Expertise – Established Expression 360 as a trusted partner for VVIP-level national events.

Project at-a-glance

  • Authority: Indian Oil Corporation Limited (IOCL)
  • Event: Prime Minister’s Visit Event at Barauni, Bihar
  • Project Execution Year: 2024